Create Successful User Experiences,
Empower Your Business
Great user experience (UX) is a hallmark of companies generating high customer loyalty and strong profits. When your customers have great experiences across all touchpoints, you will gain competitive advantages by increasing conversion, reducing customer churn, and promoting brand loyalty and advocacy.
You’re not building a website, an app, or software. You’re creating an experience. You’re telling a story and fostering connections with people. Through the right strategy, design, and technology, we create beautifully crafted websites, apps, and brand experiences for our clients.
Our Software Specialists focus on handcrafting unique UI & UX designs. Their know-how and extensive experience through a wide range of projects allow us to create successful user experiences, every time.
Our UX/UI Process
Research
User-centered design starts by setting clear objectives and goals. At the research stage, we help you discover knowledge gaps and align your assumptions with real user expectations, as well as define a strategy to support the user´s needs and your business goals. Our analytical and research-oriented approach delivers strategic insights into your customer´s reactions and interactions with your application.
Information Architecture & Wireframes
Ensuring that the visual structure and presentation of information on an app is intuitive and connects with existing user mental models and expectations is a fundamental goal of the UX design. We make sure that the right information is presented in the right way, in the right place, and at the right time. Wireframing is the best way to visualize data structures and represent UI features.
User Testing
Based on the goals established at the beginning of the UX process, we help you to determine the right KPIs (Key Performance Indicators) for your project. BairesDev conducts user-testing sessions and performs detailed analysis to transform data into actionable design improvements.