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Web 2.0 is a broad concept covering a great number of areas ranging from web site design and software architecture to new business models. It combines a wide range of technological and social trends which form the new Internet and a new class of web applications

Web 2.0 Software

Web as a Platform
One of the key principles of Web 2.0 - the Web as a platform - states that now the Web can serve as an operating system. This introduces new benefits for both software vendors and customers and allows building new products and services by bringing desktop functionality capabilities to the web , enhancing and improving existing websites' and applications' functionality and performance.



Design & Development
Simple layout, don't-make-me-think navigation, big fonts and bright titles distinguish Web 2.0 design style and let developers improve the look and feel of websites and user interfaces.
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Composite
The Web 2.0 era gave rise to a new term in web development - mash-up, also referred to as a composite, or hybrid, web application or page. A constantly growing number of web sites are releasing XML feeds (such as RSS or Atom) and APIs which enables developers to mix and match them to create entirely new, unique and innovative services based on third-parties' data.

Strategy & Consulting
Web 2.0 applications are changing the way the world communicates allowing consumers to share opinions, wants, needs and motivations. This can help you make sense of the entire Web 2.0 phenomenon and can radically improve company's online presence. Revolutionary new ideas are at the bottom of Web 2.0. It embraces quite a number of social phenomena like social networking, user-generated content and collective intelligence.